It is probably already common knowledge that entrepreneurship is not for the faint-hearted. There is a lot of blood, sweat and tears involved as well as a lot of planning, analysis, tact and doggedness. Additionally, to achieve entrepreneurial success, there also needs to be knowledge of some vital aspects to pay acute attention to and oversea meticulously. Jumia Travel, the leading online travel agency, shares 4 interesting reasons why small businesses fail. Starting for the Wrong Reason Many people start businesses for the wrong reasons. For example, a mechanical engineer quit working for a mechanics company because he was tired […]